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S-211At consideration in committee in the House of Commons

Bill S-211 — Law to Control Sports Betting Ads Across Canada

Control Sports Betting Ads

Introduced Nov 5, 2025·Last discussed Apr 22, 2026
Summary

This proposed law wants the Canadian government to create a national plan for advertising sports betting. Right now, sports betting ads are everywhere. This plan would figure out how to show these ads responsibly. The goal is to protect children and people who might have problems with gambling. This proposed law would affect anyone who sees or hears sports betting ads. That includes kids watching TV, people listening to the radio, and those online. It also affects the companies that run sports betting and the companies that advertise for them. This matters because some people worry that these ads make gambling seem normal and fun, especially for young people. It could also make it harder for people with gambling problems to stop. This proposed law could lead to rules that make sure these ads are shown in a way that is safer for everyone.

What MPs Are Saying
Liberal
Bardish ChaggerLiberalSupports

I support this plan to control sports betting ads. I think we should pass it quickly, like the other side did. I've heard from people that there are too many ads, and this plan will help protect young people and others who could be hurt. It's time to act to protect families and make watching sports fun again.

Conservative
Jacob MantleConservativeWants Changes

I don't get why we have a total ban on things made with forced labor, but no clear rules. If one tiny part in my car was made using forced labor, am I breaking the law? I think we need more details, like what was in that bill, to help people understand the rules.

Bloc Québécois
Sébastien LemireBloc QuébécoisOpposes

I support the communities hurt by what happened this week. This bill wants to make a plan for the whole country to control ads for sports gambling. I don't like this because I think it's Quebec's job, and the other provinces' jobs, to make these rules. I know that sports gambling ads can be bad for people, especially young people. I know that some people have problems with gambling, and the government should help them. But I think each province should make its own rules about sports gambling

Bill Timeline
Introduced in the Senate
May 27, 2025
Approved in principle (Senate)
Jun 12, 2025
Passed the Senate
Oct 21, 2025
Introduced in the House
Nov 5, 2025
Approved in principle (House)
Apr 22, 2026
Vote on Bill S-211 — approve in principlePassed
291 Yea28 Nay
Apr 22, 2026
Where This Lands on Key Issues

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Bill Quality
Solid

This proposed law aims to create a national framework for regulating sports betting advertising, which is a good step towards protecting vulnerable groups. However, it relies heavily on consultations and future reports, without guaranteeing specific actions or changes to existing regulations.

Things to Watch For

  • The framework's success depends on how seriously the government takes the consultations and acts on the findings.
  • The law doesn't specify consequences for failing to meet the framework's goals.
  • It's unclear how the national standards for gambling addiction will be enforced across different provinces.
  • The focus is primarily on advertising, potentially overlooking other factors contributing to harmful gambling.
  • The law does not address how to handle advertising by offshore gambling companies.
Progress

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